Wah! Alaichi campaign launches first-ever recipe book « Khabarhub
Friday, July 19th, 2024

Wah! Alaichi campaign launches first-ever recipe book

31 January 2023  

Time taken to read : 2 Minute

  • A
  • A
  • A

KATHMANDU: The Wah! Alaichi campaign launches the first-ever recipe book with traditional and fusion Nepali recipes featuring Nepal’s niche product – alaichi or large cardamom.

With over 40 recipes to choose from, the book contains specially curated recipes from MasterChef Santosh Shah and aspiring apprentices and chefs.

The recipe book also features instructions to create spices for timeless recipes such as sekuwa, tea and kheer.

The collection of recipes in this book comes from the cooking competition amongst apprentices hosted in 2022 as a part of the first phase of the Wah! Alaichi campaign.

Young aspiring apprentices from culinary schools and chefs from hotels in Biratnagar, Sauraha and Kathmandu enthusiastically participated in the competition where alaichi was used as the main ingredient.

Each of the recipes was then carefully selected, tested, and perfected by a team of professional chefs in Kathmandu.

The Federation of Large Cardamom Entrepreneurs of Nepal (FLCEN), in collaboration with the Hotel Association of Nepal (HAN) and supported by the Ministry of Industry, Agriculture and Cooperatives, Province 1 and the Swiss Agency for Development and Cooperation (SDC) launched the Wah! Alaichi campaign in July 2022.

The campaign focuses on raising awareness, increasing the use and consumption of alaichi among domestic and commercial consumers.

In addition, the campaign also aims to educate Nepali households about the benefits and taste of alaichi.

The Wah! Alaichi campaign, now in its second phase, will continue to promote the use and consumption of alaichi in the domestic market and households.

The campaign will focus on collaboration with key stakeholders to promote alaichi while also working with the media, the private sector and the hotel association to promote the recipe book.

Publish Date : 31 January 2023 09:39 AM

Today’s national news in a nutshell

Khabarhub brings you a glimpse of major developments of the

Five new ministers sworn in Madhesh Province

KATHMANDU: Madhesh Province welcomed five new ministers on Thursday during

8th South Asian Karate Championship: Nepal clinches 8 gold medals

KATHMANDU: Nepal has emerged victorious in the 8th South Asian

Deputy Speaker Rana faces criticism over controversial letter to US Embassy

KATHMANDU: Seventeen months ago, a letter penned by Deputy Speaker

125 people killed in disaster-related incidents since June 10

KATHMANDU: A total of 125 lives have been lost in