Saturday, November 23rd, 2024

30,000 followers makes you a celebrity, rules UK watchdog


06 July 2019  

Time taken to read : < 1 Minute


  • A
  • A
  • A

If your follower count on social media bothered you, the UK’s Advertising Standards Authority (ASA) has ruled that a count of 30,000 followers is enough to make an account influential.

The ruling comes after an Instagram account called ThisMamaLife posted an ad for Phenergan. Sanofi, the company behind the collaboration ad argued that the account had a small and niche following (32,000 followers) compared to actual celebrities with millions of followers, the official release notes, ANI reported.

However, the ASA ruled that accounts with more than 30,000 followers make them a celebrity and under UK laws, it is prohibited for medical professionals or celebrities to endorse any medicine.

Publish Date : 06 July 2019 21:14 PM

CM Kandel bats for collaboration to speed up development

JUMLA: Chief Minister of Karnali Province, Yamlal Kandel, has said

Board recommends parole for 285 prisoners

KATHMANDU: The Federal Probation and Parole Board has recommended granting

Emphasis on protection of Right to reproductive health

KATHMANDU: Various speakers have pointed out the need to strengthen

Gajendra Narayan Singh Hospital construction still incomplete after six years

SAPTARI: The construction of the 300-bed Gajendra Narayan Singh Hospital

Construction of 135 MW Manang Marsyangdi HP starts

KATHMANDU: Financial closure for the 135 MW Manang Marsyangdi Hydropower