Disney aims to win over China with Mulan « Khabarhub
Sunday, July 14th, 2024

Disney aims to win over China with Mulan


11 July 2019  

Time taken to read : 2 Minute


  • A
  • A
  • A

WASHINGTON: There won’t be songs or talking dragons, and the film’s antagonist will be a Chinese sorceress, not an evil leader of the Hun army – but Mulan is making her return to the big screen.

This week Disney released a teaser trailer for the live-action remake of its 1998 classic, a story based on a legendary female warrior who disguises herself as a man to fight in place of her ailing father in China’s imperial army.

It joins a string of Disney hits from the 90s being revived for the 21st Century, including Cinderella, Beauty and the Beast and Aladdin.

The animated Mulan flopped in its birthplace when it was released more than two decades ago, but this time Disney is pulling out all stops to win China over with its version of their heroine.

When the Disney original first aired, China was not a major market for Disney. Twenty years on, China is the second-biggest movie market in the world.

Around 70% of Hollywood studios’ revenue are now generated overseas, compared with around 30% two decades ago. And Chinese audiences today are able to add millions to box office takings.

(Agencies)

Publish Date : 11 July 2019 09:08 AM

Analysis: Road to the UEFA EURO 2024 final

UEFA’s team of technical observers in Germany analyse the key

Simaltal landslide update: Three dead bodies identified

BHARATPUR: The identities of all three bodies found in the

FBI leads investigation into Trump assassination attempt at campaign rally

WASHINGTON: Former U.S. President Donald Trump said late Saturday that

Search for missing buses and passengers in Trishuli river continues into third day

KATHMANDU: The search for two passenger buses swept away into

Public Interest Litigation versus Publicity Interest Litigation

Nepalese courts, once regarded as bastions of equity, face yet