KATHMANDU: Micro, small and medium enterprises (MSMEs) registered on Flipkart can now sell their merchandise abroad after a homegrown e-commerce platform entered into a deal to enable cross-border trade.

Flipkart, in partnership with Sastodeal, an e-commerce company in Nepal, will now create cross-border trade opportunities for hundreds of sellers who are registered with its platform.

“The partnership with Sastodeal, a homegrown brand like ours, will not just open doors for a wider market reach to our sellers but also allow them to boost their business significantly,” Jagjeet Harode, Head of Marketplace, Flipkart, said on Friday.

Under the partnership, Flipkart and Sastodeal will list products from Flipkart marketplace sellers under various categories such as babycare and kids, audio devices, men’s clothing, women’s ethnic wear, and sports and fitness, among others.

The move is expected to help various MSMEs spread across the country for newer avenues for business growth in the future.